ROI Marketing Calculators

Find the ROI from sending an Email Campaign to your current email list.

Campaign Type A single campaign consists of one email, basic drip is a series of 3 emails, and advanced campaign is a series of 5 emails.	Single $2,150.00 Basic Drip Campaign $3,350.00 Advanced Drip Campaign $4,250.00
Names on Email List How many customer emails do you have in your list?
Average Client Sale How much does your average client spend per sale?

Total Emails Delivered This is the number of names on your email list multiplied by the campaign type.
Expected Open Rate What percentage of people will open your email? (average is about 22.3%)
Expected Click Through What percentage of people will click the link in your email, and land on your website/product? (average is about 2.62%)
Required Conversion Rate What percentage of people will end up purchasing your product/service?
Expected Customers The percentage of people that will become customers

Expected Sales Gross Revenue
Campaign Cost How much it will cost to create your email campaign		-
Expected ROI (Profit) Net Profit

Find out how many NAMES you need on your email list to achieve your required ROI.

Campaign Type A single campaign consists of one email, basic drip is a series of 3 emails, and advanced campaign is a series of 5 emails.	Single $2,150.00 Basic Drip Campaign $3,350.00 Advanced Drip Campaign $4,250.00
Required ROI This is your goal of how much you want to make in sales.
Average Client Sale How much does your average client spend per sale?
Creative Fees The cost for BFD to create your email campaign for you.
Minimum Sales Required This is the sales revenue you need to hit in order to reach your goal.
Minimum Required Customers This is the number of customers you need to hit your goal.

Required Conversion Rate What percentage of people need to be converted to sales after they've viewed your website/product?
Expected Click Through What percentage of people are expected to click the link in your email and land on your website/product page? (average is about 2.62%)
Expected Open Rate What percentage of people will open your email? (average is about 22.3%)
Expected Open Rate
Total Emails to Send This is the number of names on your email list multiplied by the campaign type.
Required Names on Email List How many emails you'll need on your list to hit your overall revenue goal.

Find the ROI from developing a Social Media Ad Campaign.

Campaign Type A single campaign consists of one ad, basic campaign is a series of 3 ads, and advanced campaign is a series of 5 ads.	Single - 1 $2,000.00 Basic - 3 $3,600.00 Advanced - 5 $4,100.00
Your Average Sale How much does your average client spend per sale?
Cost per 1000 The price of 1,000 advertisement impressions per ad

Spend Per Day How much do you want to spend on your ad each day?
Campaign Length (days) How long do you want your campaign to run?
Spend Type Do you want to spread your ad spend across all of your ads combined? Or do you want to spend that much on each ad?		All Ads Per Ad
Ad Spend Subtotal The subtotal of what you're planning on spending to run the ad campaign
Ad Spend Total The subtotal of what you're planning on spending to run the ad campaign multiplied by the number of ads based on the campaign type
Total Views The number of times your ad will show up in peoples' news feed

Expected Click Through The percentage of people that will click on your ad and be taken to your website/product page
Expected Conversions The percentage of people that will land on your website to learn more about your product
Expected Customers The percentage of people that will become customers

Expected Sales This is how much you should expect in gross revenue
Creative Fees The cost to create your ad campaign		-
Ad Spend The cost to run your ad campaign		-
Expected ROI (Profit) This is how much you should expect to earn in net profit

This calculator is to be used for rough estimating purposes only. Actual results may vary. If you have questions about any of the information above, or require additional information about our services, please contact us.

This estimate is based upon assumed project content and is subject to change if the scope or complexity of the project changes. Prices listed are subject to change at any time with prior notice.

ROI Marketing Calculators

Email Campaign:
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Social Media Campaign

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ROI Marketing Calculators

Email Campaign: Find Profit

Email Campaign: Find Audience

Social Media Campaign

Email Campaign:
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Email Campaign:
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